New Balance soccer athletes: Who are the biggest soccer athletes who signed with New Balance?

New Balance soccer athletes: Who are the biggest soccer athletes who signed with New Balance?

Grace Waruguru
March 9, 2024 at 4:46 PM
In this article:
Sadio Mané logo
S. Mané
Al Nassr FC logoFSenegal logo
Harvey Elliott logo
H. Elliott
Liverpool logoMEngland logo
Bukayo Saka logo
Arsenal logoFEngland logo
Timothy Weah logo
T. Weah
Juventus logoMUnited States logo

How many New Balance soccer athletes do you know? Besides Nike and Adidas, several athletes enjoy profitable partnerships with brands like New Balance, helping them establish their reign in their countries and beyond. This article lists the top soccer athletes sponsored by the apparel company.

New Balance soccer athletes
Sadio Mane (L), Harvey Elliot (Centre), and Raheem Sterling (R) are all New Balance soccer athletes. Photo: @sadiomaneofficiel, @harvelliott, @sterling7 (Modified by author)
Source: Instagram

Table of Сontents:

Sports partnerships have become increasingly popular over the last few years. Sports personalities receive support and increased income, while the companies enjoy publicity and goodwill among sports lovers. Who are some of the leading New Balance soccer athletes? Keep reading to find out.

New Balance soccer athletes

According to websites like and, these New Balance athletes are performing exceptionally well in the sport. The fast-rising company has signed some of the finest talents, propelling their image and visibility among fans. Here are some of the New Balance soccer players:

7. Eberechi Eze

  • Full name: Eberechi Oluchi Eze
  • Date of birth: June 29th, 1988
  • Position: Midfielder
  • Team: Crystal Palace
Eberechi Eze in March 2024
Eberechi Eze of Crystal Palace at the Premier League match against Tottenham Hotspur on March 2, 2024, in London, United Kingdom. Photo: Sebastian Frej (Modified by author)
Source: Getty Images

Eberechi is a midfielder for Crystal Palace and the England national team. He was born to Nigerian parents in Greenwich, London. In 2023, New Balance released a limited edition of cleats, the Starraiser Furon v7, inspired by Eze's roots and his early years in football.

6. Endrick

  • Full name: Endrick Felipe Moreira de Sousa
  • Date of birth: July 21st, 2006
  • Position: Forward
  • Team: Real Madrid
Endrick celebrates after scoring
Endrick celebrates after scoring his team's first goal during the match between Cruzeiro and Palmeiras on December 06, 2023, in Belo Horizonte, Brazil. Photo: Pedro Vilela (Modified by author)
Source: Getty Images

Endrick is one of the New Balance soccer cleat athletes representing Real Madrid and the Brazil national team. The 17-year-old is among the youngest athletes enrolled by the apparel company. He started playing at four and gained popularity at 15.

5. Harvey Elliot

  • Full name: Harvey Daniel James Elliott
  • Date of birth: April 4th, 2003
  • Position: Attacking midfielder, right winger
  • Team: Liverpool F.C.
Harvey Elliott during a Premier League
Harvey Elliott during the Premier League match between Nottingham Forest and Liverpool FC at City Ground on March 2 2024, in Nottingham, England. Photo: Stephen White (Modified by author)
Source: Getty Images

English player Harvey Elliot is Liverpool F.C's attacking midfielder and winger. The footballer debuted with Fulham in 2015, making him the youngest-ever player in Fulham F.C. In the same year, Harvey became the Premier League’s youngest debutant at just 16 years and 30 days.

Eliot is the youngest player ever to start a match for Liverpool. In an interview with, he said,

Signing with New Balance is a massive step in my career. I’m pleased with my performances this season, but I’m also focused on working hard and taking my game to the next level. It feels good to be working with a global brand that wants to help me get there.

4. Raheem Sterling

  • Full name: Raheem Shaquille Sterling
  • Date of birth: December 8th, 1994
  • Position: Winger
  • Team: Chelsea F.C.
Raheem Sterling lines up before a game
Raheem Sterling lines up before the Carabao Cup Final match between Chelsea and Liverpool at Wembley Stadium on February 25, 2024, in London, England. Photo: Visionhaus (Modified by author)
Source: Getty Images

Raheem Sterling signed his New Balance deal in 2021. He previously worked with brands like Nike and Puma. The 2014 Golden Boy Award winner's partnership revolves around performance and lifestyle products.

The Chelsea F.C. winger is among the soccer players that wear New Balance Furon v6+ boots on matchdays, with a specially designed pair of white and gold boots. Raheem is one of the significant attractions that New Balance boasts, earning them global visibility thanks to his fan base.

3. Bukayo Saka

  • Full name: Bukayo Ayoyinka Temidayo Saka
  • Date of birth: September 5th, 2001
  • Position: Forward, Midfielder
  • Team: Arsenal F.C.
Buyako Saka looks on before a UEFA Champions League game
Buyako Saka looks on during the UEFA Champions League 2023/24 on February 21, 2024, in Porto, Portugal. Photo: Jose Manuel Alvarez (Modified by author)
Source: Getty Images

What soccer players wear New Balance cleats? Bukayo Saka is an English footballer and one of the athletes signed with New Balance. Saka is recognized as one of the best midfielders in the world, representing Arsenal F.C. and the England national team.

The player's deal comprises a special-design boot inspired by his West London hometown. The signature boot, the Furon 7, has unique details and bears the words 'Progress' and 'Unity.' While commenting about the partnership, Saka said,

I am so proud to have grown up in Ealing. Everyone from the West knows what it means to represent our side of London, it’s a special feeling. It feels unreal to have a boot that so many people will be able to relate to, it truly is a dream come true.

2. Timothy Weah

  • Full name: Timothy Tarpeh Weah
  • Date of birth: February 22nd, 2000
  • Position: Winger
  • Team: Juventus F.C.
Timothy Weah in February 2024
Timothy Weah at the Serie A TIM match between Juventus and Frosinone Calcio at Allianz Stadium on February 25, 2024, in Turin, Italy. Photo: Stefano Guidi (Modified by author)
Source: Getty Images

Timothy Weah is an American player who wears New Balance soccer cleats. He is a winger for Juventus F.C. and the American national team. In 2023, New Balance released Timothy's first limited edition football boots, the New Balance Timothy Weah Queens' Finest.

According to, the boots represent his roots and quest to be the best. Weah can represent France, Jamaica, and Liberia through residency and his parents' citizenship.

1. Sadio Mané

  • Full name: Sadio Mané
  • Date of birth: April 10th, 1992
  • Position: Winger, Forward
  • Team: Al Nassr
Sadio Mane during a game
Sadio Mane at the TotalEnergies CAF Africa Cup of Nations group stage match between Guinea and Senegal on January 23, 2024, in Yamoussoukro, Ivory Coast. Photo: Visionhaus (Modified by author)
Source: Getty Images

Sadio is a forward and winger for Al Nassr and the Senegal national team. The 31-year-old signed a long-term deal with New Balance and is the sole standard bearer for the company. During an interview with, Mane

Joining New Balance has been great for me, I have achieved a lot. I always try to work hard to do the best for my teammates and it’s a dream to score and create goals that win trophies. I’m proud to have worked with the brand on a custom, unique boot. I’m still hungry for success and hopefully, there’s lots more to come from me.

Are New Balance soccer cleats good?

The quality of soccer boots immensely affects an athlete's performance. New Balance has released some of the best cleats in the market, thanks to their comfort and durability.

Eberechi Eze before a Premier League match
Eberechi Eze before prior the Premier League match between Tottenham Hotspur and Crystal Palace on March 2, 2024, in London, United Kingdom. Photo: Sebastian Frej (Modified by author)
Source: Getty Images

What football teams are sponsored by New Balance?

New Balance seeks to bring meaningful change to communities around the world. According to their official website, the clothing and sneaker company supports numerous teams, including:

  • Fulham United F.C
  • Birmingham Boys Club
  • Charlton Rovers A.F.C.
  • Landrovers F.C.
  • Oakwood F.C

Is balance important in soccer?

Balance is an essential skill for soccer players. It enables players to control their stability, helping them shoot, dribble, and pass the ball across the pitch. A well-balanced athlete stays grounded as opponents knock them off during play.

Final word

New Balance soccer athletes have become increasingly popular, earning impressive incomes. According to the company's website, the organization represents something bigger than sneakers, championing those fearlessly driven by their passions.

READ ALSO: Who are the richest and most famous sports sponsors?

Sports Brief published an article featuring the most famous sports sponsors worldwide. Sports partnerships involve an exchange of value through various strategies like advertising. Who are some of the richest sports sponsors?

PepsiCo, founded in 1898, is the biggest brand endorser as of 2024, with an expenditure of over $3 billion. Red Bull is also a top sports sponsor, focusing on the racing sector. Check out the above article for the complete list of sports sponsors.

Grace Waruguru photo
Grace Waruguru
Grace has over 4 years of experience in article writing and digital media content creation for various local and global brands. She holds a Bachelor's degree in Communication (Public Relations) from Daystar University, Kenya.