Cookie policy

This cookie policy explains how we use cookies and other similar technologies when you use our service, what tracking technologies are and why we use them. It also explains how you can control their use.

If you have any questions you can contact us at sports@sportsbrief.com.

Cookies

A cookie is a small text file which is placed onto your device (eg computer, smartphone or other electronic device) when you visit our website to store a range of information, for example, your language preference, or browser and device you are using to view the website. Those cookies are set by us and called first-party cookies. We also use third party cookies, which are cookies from a domain different that the domain of our website, for our advertising and marketing efforts.

Session cookies expire each time you close your browser and do not remain on your device afterwards. These cookies allow our website to link your actions during a particular browser session.

Persistent cookies will remain on your device for a period of time, and will expire on a set expiration date, or when you delete them manually from your cache. These cookies are stored on your device in between browser sessions and allow your preferences and actions across our website to be remembered.

Similar technologies

  • Web beacon is a small, transparent image (also known as “pixel tag”, “web bug”, “GIF”) that contains a unique identifier. It is embedded into a website or an email. When your browser reads the code of the website it communicates with our server in order to display the image and, through this process, we are able to acquire information such as technical specifications of your device, operating systems and settings being used. It can also track your activities during a session. Also, it enables us to recognize when each email was opened, from what IP address and from what device. We use this information to improve our email communication.
  • Software development kits (SDK) are third-party software development kits that may be installed in our mobile applications. SDKs help us understand how you interact with our mobile applications and collect certain information about the device and network you use to access the application.
  • Local shared objects, commonly called “Flash cookies”, are pieces of data that websites which use Adobe Flash may store on a user's computer to facilitate the Flash functionality. We may use Adobe Flash to display graphics, interactive animations and other enhanced functionality. Local shared objects can track similar parameters to cookies but they can also provide information on your use of the specific feature that the cookie is enabling. For example, if it facilitates the display of a video then we can receive details of how much of the video was watched and when viewing stopped. Flash cookie management tools can be accessed directly via www.adobe.com.
  • HTML5 local storage. HTML 5 is the fifth version of the HTML language and contains functionality that allows information to be stored locally within the browser’s data files. HTML5 local storage operates in a similar way to cookies but differs in that it can hold greater amounts of information and does not rely on an exchange of data with the website’s server.
  • Fingerprinting is a technique that involves combining a set of information elements in order to uniquely identify a particular device. These information elements include, for example: data from configuration of the device, CSS information, JavaScript objects, installed fonts, installed plugins with the browser, use of any APIs, HTTP header information, clock information.
  • Device Identifiers are identifiers comprised of numbers and letters, which are unique to each specific device. These include Apple’s ID for Advertisers (IDFA) and Google’s Android Advertising ID (AAID). They are stored on the device and are used to recognize you and your devices across different apps and devices for marketing and advertising purposes. You can reset your device identifier or opt out of personalized advertising in the settings of your device.

How can you manage your cookies and similar technologies?

1. Consent management tool

You can manage your cookie preferences by clicking on the icon in the lower right corner of any page on our site. You can then adjust sliders to reflect your privacy preferences. It may be necessary to refresh the page for the updated settings to take effect. Essential cookies cannot be disabled, nor can the tool be used to block cookies on third-party websites linked from our website.

2. Browser and device settings

Most browsers allow you to refuse to accept cookies and to delete cookies. The methods for doing so vary from browser to browser, and from version to version. You can however obtain up-to-date information about blocking and deleting cookies via these links:

The detailed instructions on how to control your cookies through browser setting can also be found here: https://www.aboutcookies.org/how-to-control-cookies/.

Please note that blocking all cookies will have a negative impact upon the usability of many websites. If you block cookies, you will not be able to use all the features on our website.

To opt out of data usage by Google Analytics follow instructions: https://tools.google.com/dlpage/gaoptout.

To reset your device identifier or opt-out of personalized advertising, follow Google instructions or Apple instructions.

3. Opt-out of internet-based advertising

The third-party advertisers, ad agencies and vendors with which we work may be members of the Network Advertising Initiative, the Digital Advertising Alliance Self-Regulatory Program for Online Behavioral Advertising, the European Digital Advertising Alliance. To opt-out of interest-based advertising from the participating companies, visit the following links:

Cookies list

You can find more information about the individual cookies we use and the purposes for which we use them in the table below:

1. Strictly necessary cookies.

These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not then work.

CookieTypeSourcePurposeExpiry
suidThird-partysimpli.fiTo store a unique session ID.1 year
li_gcThird-partylinkedin.comUsed to store guest consent to the use of cookies for non-essential purposes6 months
__cf_bmThird-partyonesignal.comThis cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website.30 minutes
_csrfFirst-partyThis cookie is essential for the security of the website and visitor. It ensures visitor browsing security by preventing cross-site request forgery.After closing your browser
akamai_dsaFirst-partyThis cookie is essential for caching content on Akamai's CDN1 month

2. Analytical or performance cookies.

These allow us to recognize and count the number of visitors, to know which pages are the most and least popular, and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily. If you do not allow these cookies, we will not know when you have visited our site, and will not be able to monitor its performance.

CookieTypeSourcePurposeExpiry
Example: _gaFirst-partyGoogle AnalyticsThis cookie enables us to distinguish unique users, remember the number and time of their previous visits, remember traffic source information, determine the start and end of sessions. We use Google Analytics to analyse the use of our website. Privacy Policy.1 year 1 month
AMP_TOKENFirst-partyGoogle AnalyticsThis cookie contains a token that can be used to retrieve a Client ID from AMP Client ID service. Other possible values indicate opt-out, inflight request or an error retrieving a Client ID from AMP Client ID service.1 hour
Example: _gidFirst-partyGoogle AnalyticsThis cookie is set by Google Analytics. It stores and update a unique value for each page visited and is used to count and track pageviews.1 day
Example: _ioFirst-partyThese cookies enable us to distinguish unique users, remember the number and time of their previous visits, remember traffic source information, determine the start and end of sessions. We use IO Technologies to analyze the use of our website.1 year

3. Functionality cookies.

These are used to recognize you when you return to our website. This enables us to personalize our content for you, greet you by name and remember your preferences (for example, your choice of language or region). They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.

CookieTypeSourcePurposeExpiry
auditThird-partyrubiconproject.comThis cookie is set by Rubicon Project and is used for recording cookie consent data.1 year
Example: PugTThird-partypubmatic.comPubMatic sets this cookie to check when the cookies were updated on the browser in order to limit the number of calls to the server-side cookie store.
mf_user_idFirst-partyThis cookie is essential to work with Sendios.1 year

4. Targeting cookies.

These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. These cookies are third-party cookies. They may be set through our website by our advertising partners, full list of which is provided here or you can find it on Consent Management Tool. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites.

CookieTypeSourcePurposeExpiry
_gcl_auFirst-partyGoogle AdSenseUsed by Google AdSense for experimenting with advertisement efficiency across websites using their services3 months
Example: IDEThird-partydoubleclick.netThis cookie is set by Doubleclick and carries out information about how the end user uses the website and any advertising that the end user may have seen before visiting the said website.
Example: ad-id, ad-privacyThird-partyamazon-adsystem.comThis cookie is generally provided by amazon-adsystem.com for advertising purposes.
Example: A3Third-partyyahoo.comAds targeting cookie for Yahoo.
Example: khaosThird-partyrubiconproject.comRubicon Project sets this cookie as an internal user identifier that stores user data to be used for analytics.
Example: KADUSERCOOKIE, KRTBCOOKIE, SyncRTBThird-partypubmatic.comThe cookie, set by PubMatic, registers a unique ID that identifies a returning user's device across websites that use the same ad network. The ID is used for targeted ads.

Changes to this policy

We may change this policy from time to time, when we do we will inform you by updating the “Last updated” date below.

Last Updated: 24.07.2023