Super Bowl LVII: Why Rihanna Won’t Be Paid for Performing at Patrick Mahomes vs Jalen Hurts Duel

Super Bowl LVII: Why Rihanna Won’t Be Paid for Performing at Patrick Mahomes vs Jalen Hurts Duel

Martin Moses
  • Rihanna brought the house down with her Super Bowl half-time performance show in Arizona
  • The acclaimed star graced the clash between the Kansas City Chiefs and the Philadelphia Eagles
  • However, she will reportedly not be paid for her performance as is the norm for Super Bowl artists

Given the immaculate planning and investment that goes into organising the Super Bowl matches, one would think that the performers are paid handsomely.

For an event that charges roughly 4,000 USD for the cheapest ticket, the American football event is one of the most expensive in sports history.

Super Bowl LVII, Rihanna, Patrick Mahomes, Jalen Hurts, Kansas City Chiefs, Philadelphia Eagles
Rihanna performs at the Super Bowl LVII. Photo by Ezra Shaw.
Source: Getty Images

Rihanna made a comeback to concert performing when she headlined the Super Bowl LVII half-time show at State Farm Stadium in Glendale, Arizona.

Draped in red apparel complemented by dancers in white clothes, she opened her show with her 2015 hit song [Expletive] Better Have My Money.

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The 34-year-old has sparked rumours that she is pregnant again, months after welcoming her first baby with ASAP Rocky.

However, Rihanna won't collect a single dime for her performance which lasted close to 13 minutes. You might wonder why.

Benefits of Super Bowl performance

As Forbes reports, the Super Bowl organisers don't pay artists to perform during the half-time show and it won't be any different with Rihanna this year.

An NFL spokesperson was once quoted saying:

"We do not pay the artists. We cover expenses and production costs."

It is understood that artists reap massively from the staggering audiences that follow the event annually. The 2023 event is said to attract 190 million viewers worldwide.

Lady Gaga's album sales skyrocketed after her performance in 2017 while Jennifer Lopez got over 2.3-million followers after her performance with Shakira in 2020.

With Rihanna expected to launch a major tour after the Super Bowl, the event will be a major launchpad for her comeback.

The gains of performing on such a stage are assumed to be far much greater than any form of payment. It's hard to argue with that given the numbers they rake in.

Kansas City beat Philadelphia

Sports Brief has also reported on the Super Bowl LVII definitely lived up to the hype, with the showdown between Kansas City and Philadelphia delivering the goods.

The Chiefs pulled off a thrilling victory over the Eagles at State Farm Stadium on Sunday night.

Patrick Mahomes starred for Kansas, completing 21 of 27 passes for 182 yards and three touchdowns.