What is Rob Dyrdek's net worth in 2023? Forbes, salary, house

What is Rob Dyrdek's net worth in 2023? Forbes, salary, house

Kevin Omuya, Cyprine Apindi
updated at April 12, 2023 at 8:11 PM

Rob Dyrdek is a producer, reality television star, entrepreneur, and retired skateboarder who rose to fame after starring in the reality shows Rob & Big and Dyrdek's Fantasy Factory. Rob Dyrdek's net worth is quite impressive, making him one of the richest skateboarders in the world.

Rob Dyrdek's net worth
The entrepreneur attends The 63rd Annual Miss Universe Pageant at Trump National Doral in Doral, Florida. Photo: @Rodrigo Varela/Getty Images
Source: Getty Images

Rob Dyrdek is the founder of Dyrdek Machine, a company with diverse brands. In its first year, the company launched six different brands. Rob Dyrdek's net worth is the result of multiple business investments, skateboarding, and reality television appearances.

Profile summary

Full name

Robert Stanley Dyrdek





Date of birth

28th June 1974


48 years (as of February 2023)

Place of birth

Kettering, Ohio, United States of America

Current residence

Beverly Hills, Los Angeles, California, United States of America





Zodiac sign






Height in feet

5’ 7”

Height in centimetres


Weight in pounds


Weight in kilograms


Hair colour

Light brown

Eye colour


Marital status



Bryiana Noelle Flores




Gene and Patty Dyrdek



Net worth

$100 million


$60,000 per episode in Rob & Big $100,000 per episode in Rob Dyrdek's Fantasy Factory


Entrepreneur, actor, producer, reality television personality, and retired professional skateboarder






@Rob Dyrdek

What is Rob Dyrdek's net worth in 2023?

How much is Rob Dyrdek worth in 2023? Rob Dyrdek's net worth is $100 million as of 2023. Dyrdek is a serial entrepreneur, MTV reality star, actor, producer, serial entrepreneur, and former professional skateboarder.

Why is Rob Dyrdek so rich?

Rob Dyrdek is wealthy because he has multiple business investments. He has also had a successful skateboarding and acting career. All these ventures have earned him lots of money.

How much is Rob Dyrdek's net worth? The serial entrepreneur is worth $100 million. His salary per episode in Rob & Big was $60,000, and $100,000 per episode for Rob Dyrdek's Fantasy Factory.

Rob Dyrdek's wife
The entrepreneur and his wife attend a basketball game between the Los Angeles Lakers and the Dallas Mavericks at Staples Center in Los Angeles, California. Photo: @Allen Berezovsky/Getty Images
Source: Getty Images

Professional skateboarding & early business ventures

The retired skateboarder started professional skateboarding at 11 and started competing at 12. Gordon and Smith Skateboard Company (G&S) sponsored his career.

At 16, he forewent his senior year at Kettering Fairmont High School and relocated to Southern California to continue his professional skate career. He officially turned pro in 1991.

Alien Workshop began sponsoring the skateboarder when he went pro and started producing signature Dyrdek skateboards soon after the endorsement.

At 17, he founded his own skateboard accessory company called Orion Trucks. At 21, he was competing internationally, and Droors Clothing, now known as DC Shoes, started sponsoring him. During his 20-year-long partnership with the company, he released 29 signature shoes.

In 1999, the skateboarder founded Dyrdek Enterprises, and in 2003, he founded a skateboarding accessories company called Silver Trucks.

In 2005, he designed and developed the world's first skate plaza called the Rob Dyrdek/DC Shoes Skate Plaza in Kettering. The project was funded by the Rob Dyrdek/DC Shoes Skate Plaza Foundation.

What reality and television series is Rob Dyrdek in?

Rob & Big, an MTV reality series featuring the skateboarder and his best friend Christopher "Big Black" Boykin, premiered in November 2006. Chris "Drama" Pfaff and Rashawn "Bam Bam" Davis also starred in the show.

The show features street-skating clips and other facets of the skateboarder's daily activities. In 2007, he set 21 skating world records in one day and made the Guinness Book of World Records.

Rob & Big ended in April 2008 after three seasons. He made $60,000 per episode for Rob & Big.

Why did Rob and Big fall out? The two fell out because of ego problems. Christopher did not like to be known as his sidekick, which caused friction between the two.

In February 2009, Rob Dyrdek's Fantasy Factory premiered. The show covered his Fantasy Factory, a converted warehouse where he ran his businesses.

The property included a recording studio. On the show's finale in 2018, he set the Guinness World Record for the longest reverse ramp jump by a car. He made $100,000 per episode for Fantasy Factory.

In 2010, the skateboarder launched a professional skateboarding competition series called Street League Skateboarding (SLS). SLS was featured in The Motivation, a 2013 documentary film.

In late August 2011, his third MTV series, Ridiculousness, premiered. Who owns the rights to Ridiculousness? Superjacket Productions, Dyrdek's production company, owns the rights to the show under a multi-year deal with MTV.

The skateboarder and entrepreneur also created and produced Wild Grinders. He was also the voice of Lil' Rob. In 2012, he produced the cooking competition series called Snack-Off on MTV. In 2016, he produced Crashletes, Jagger Eaton's Mega Life, and The Dude Perfect Show.

What companies does Rob Dyrdek own?

The serial entrepreneur owns multiple companies, including Dyrdek Machine, which he founded in 2016. It is a business investment firm and incubator that targets new and small businesses.

The firm is the parent company of multiple ventures, including Outstanding Foods, Lusso Cloud, Mindright, Leisuretown, Black Feather Whiskey, and Momentous. Some of the brands are co-owned by other investors.

In 2017, Superjacket Productions produced Amazingness, Messyness, and Deliciousness, spin-offs of Ridiculousness.

In 2020, Street League Skateboarding, Nitro Circus, and Superjacket Productions merged to form Thrill One Sports & Entertainment. The following year, he launched a business-focused podcast called Build with Rob.

He also founded a non-profit organisation called Do-Or-Dier Visionary Foundation in 2021. In July 2022, Fiume Capital and Juggernaut Capital Partners acquired Thrill One Sports & Entertainment for $300 million.

YouTube career

The serial entrepreneur also has an eponymous YouTube channel with 144K subscribers. The platform has over 1.3 million views, and its content fuses art, science, and magic.


Although some call the serial entrepreneur Billionaire Rob Dyrdek, he has yet to achieve billionaire status. Is Rob Dyrdek still rich? Yes, he is a multi-millionaire who can afford a life of luxury.

Rob Dyrdek's house and real estate properties

The former skateboarder owns a mansion in the exclusive Mulholland Estates in Beverly Hills, Los Angeles, California, United States of America. He purchased the house in 2018 for $6 million.

His 7,000 square feet mansion has four bedrooms and 3.75 baths. It has a rectangular swimming pool, spa, and breathtaking views of Beverly Hills.

He lives on the property with his wife and children, and some of his famous neighbours are Charlie Sheen, DJ Khaled, Paris Hilton, and Kendall Jenner.

Rob Dyrdek's wife, Bryiana Noelle Flores, is an entrepreneur, model, and beauty queen. The couple's two children are Nala Ryan and Kodah Dash.

In 2015, he purchased a vacant 3.1-acre lot once owned by Robbie Williams in Mullholland Estates in Beverly Hills for $9.9 million.

In December 2019, he paid $8.5 million for his third Mulholland Estates home. This third mansion is 7,500 square feet and features seven bedrooms and ten bathrooms.

Before acquiring the exclusive property in Mulholland Estates, he sold his four-bedroom, three-bathroom, 3,733-square-foot house in the Laurel Hills neighbourhood of Los Angeles for $3.5 million.

In May 2008 Dyrdek, he acquired a new home in the Mount Olympus neighbourhood for $2.549 million. He sold it in November 2012 for $2.125 million.

In 2005, he purchased a mid-1960s multi-level house in the Hollywood Knolls for $1.395 million. He sold it in March 2013 for $1.175 million.

Rob Dyrdek's cars

The former skateboarder loves luxury vehicles. His fleet features the models listed below.

  • 2010 Porsche Panamera Turbo
  • A fifth-gen Honda Civic
  • Ferrari 612 Scaglietti
  • Aston Martin DB9
  • 2008 Chevrolet Tahoe
  • 2007 Campagna T-Rex
  • 1969 Chevrolet Camaro

Rob Dyrdek's quotes

Below are some of the serial entrepreneur's best quotes about entrepreneurship and life in general.

  • The biggest mistake some entrepreneurs make is pursuing ideas outside of their skill set.
  • With success comes the responsibility of playing your part, to do what you can to help not only those that helped you get to where you’re at, but the future of who’s going to be playing a part of your business and everything you do in your entire career.
  • Everything in life is a fantasy until you choose to make it a reality.
  • I’ve got some alien blood in me.
  • Skateboarding has given me everything I have and created who I am.
  • The serious professional skateboarder doesn’t have a job. They get paid enough not to.

Other key facts about Rob Dyrdek

  • He was born in Kettering, Ohio, United States of America, and his nationality is American.
  • Rob Dyrdek's age is 48 years old as of 2023. He was born on 28th June 1974, and his Zodiac sign is Cancer.
  • In 2010, he dated Erika Schaefer.
  • He owns three dogs, i.e. two bulldogs named Meaty and Beefy, and a Pomeranian dog named Gretchen Weiner.
  • He became an ordained minister through the Universal Life Church in December 2011. He officiated his sister Denise’s wedding in December of that year.

Rob Dyrdek's net worth makes him one of the wealthiest skateboarders of all time. The former skateboarder is also a reality television star and has invested in multiple businesses.

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Lefty has been a golfer for over 25 years. He has a lavish lifestyle and is the owner of several luxury homes and supercars.

Kevin Omuya photo
Kevin Omuya
Kevin Omuya is a Content Writer with 4 years of experience who joined Sports Brief in 2022. In 2019 he held a Bachelor of Arts in Journalism & Digital Media from KCA University.
Cyprine Apindi photo
Cyprine Apindi
Cyprine Apindi is a content creator and reporter with over 4 years of experience based in Kenya. She holds a Diploma in Mass Communication from Kenyatta University.