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The Nigerian striker, who earns a reported $17 million net annually as Turkish football’s highest-paid player, shared a close-up of the custom-crafted timepiece gripping the championship trophy on Instagram. The watch is reportedly the work of Nigerian luxury designer Malivelihood Luxury Diamonds.
Victor Osimhen’s Galatasaray title celebrations drew attention beyond the pitch after the Super Eagles striker posted an image on Instagram that placed an estimated $13,000 diamond-encrusted wristwatch at the centre of his championship moment.
The Nigerian forward, who has 7.5 million followers on the platform, shared a close-up photograph of his hand gripping the Süper Lig trophy during the club’s championship presentation. Dominating the foreground of the image was a heavily customised Casio G-Shock DW-6900 — a watch that reports value at approximately $13,000 USD, equivalent to between ₦19 million and ₦20 million at current exchange rates.
The timepiece is not a standard retail model. According to reports, every component of the G-Shock’s original resin casing and bezel has been replaced with custom precious-metal plating and covered entirely in shimmering stones. This style of modification, commonly referred to as a “bustdown” in luxury circles, transforms a mass-market streetwear staple into a bespoke high-end commission.
The watch was designed and crafted by Malivelihood Luxury Diamonds, a Nigerian luxury brand operated by Olusola M. Awujoola, widely known in celebrity circles as “The Black Jeweller.” The piece was first unveiled in December 2025, according to the brand’s Instagram account @malivelihood. Awujoola has not officially confirmed the financial value of the commission, and because Malivelihood keeps client invoices confidential, the $13,000 USD valuation remains an estimate rather than a verified figure.
The final cost of such a piece depends significantly on the materials used. If crafted using high-carat natural diamonds hand-set into custom precious-metal plating — consistent with Osimhen’s documented luxury spending profile — the $13,000 price point represents a plausible premium commission. Alternatively, if top-grade VVS-clarity moissanite was used, a stone popular among professional athletes for its visual similarity to natural diamonds, the retail value would be considerably lower.
Malivelihood Luxury Diamonds has previously produced a comparable custom G-Shock DW-6900 for Grammy-winning Afrobeats artist Burna Boy. That piece features an organic, floral arrangement of multi-sized blue and white diamonds across a fully encrusted dial, contrasting with Osimhen’s all-white diamond finish.
For Osimhen, the reported cost of the watch represents a marginal outlay relative to his earnings. The striker’s permanent deal with Galatasaray is reported to guarantee him a net annual salary of $17 million, which breaks down to approximately $315,000 net per week. According to reports, this wage structure makes him the highest-paid player in the history of Turkish football.
Osimhen joined Galatasaray on a permanent basis following a loan spell from Napoli, where he had established himself as one of African football’s most valuable strikers. His transfer to the Istanbul club came after a reported falling-out with Napoli’s management, and his subsequent performances in Turkey — including contributing to Galatasaray’s Süper Lig title — have underscored his standing among the continent’s elite forwards.
The viral photograph, combining one of Turkish football’s most prestigious trophies with a bespoke Nigerian-made luxury timepiece, has drawn significant attention online, with commentary focusing on both the craftsmanship of the watch and the broader cultural statement it represents for Nigerian creativity on a global stage.
FootballFootball · Jun 30
FootballFootball · Jun 30
FootballFootball · Jun 30
FootballFootball · Jun 30