Messi, Ronaldo, Mbappe Lead Top 10 Most Googled Footballers in 2023

• Lionel Messi is the most Googled footballer of the year
• It caps an extraordinary year for the Ballon d'Or winner
• Al-Nassr Cristiano Ronaldo comes in close second

Lionel Messi had an extraordinary 2023 and followed up winning the 2022 FIFA World Cup with multiple awards, including a record-extending eighth Ballon d'Or.

Messi departed Europe after running down his Paris Saint-Germain contract and joined Inter Miami in the United States, where his influence grew in just four months.

He won the club its first-ever trophy and boosted their commercial appeal, breaking revenue records, match day sales and merchandise sales for the MLS club.

Per GFFN, he admitted that at 36 and no longer playing in Europe, it might be the last time he would be on the biggest stage in his career, but his influence on the sport in some areas can not be stopped.

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Messi is 2023’s most Googled footballer

According to a ranking released by Goal, the Argentina captain is the most Googled footballer in 2023, topping a list of 10 other stars who ranked highest on the search engine.

He averaged 18.4 million monthly watches, over 3 million more than second-place Al-Nassr superstar Cristiano Ronaldo, who averaged 15.2 million.

Messi’s former teammate, Kylian Mbappe, ranks third with an average of 12.5 million monthly searches, while Erling Haaland (11.7) and Neymar (10.8) complete the top 5.

Real Madrid and Brazil attacker Vinicius Jr is the sixth most searched player with a 4.1 million monthly average. England international captain Harry Kane ranks seventh with 3.8 million after his move to Bayern Munich.

Jude Bellingham (3.2), Karim Benzema (1.8) and Robert Lewandowski (1.5) complete the rest of the top 10.

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Messi’s jersey outsold European clubs

Sports Brief reported on Messi’s jersey outselling European clubs in Adidas stores after his move to David Beckham’s Inter Miami in July, and the kit maker struggled to meet demands.

The iconic number 10 pink jerseys were in high demand, more than Real Madrid, Juventus, Arsenal, Bayern Munich and other clubs outfitted by Adidas.