KFC Threaten Legal Action on France Football Federation Over Kylian Mbappe’s Sponsorship Row

• Fast food chain KFC is threatening legal action on France Football Federation due to their willingness to fold over Mbappe's demands on image rights
• Mbappe refused to take part in a photoshoot this week saying he doesn't intend to work with some brands
• Mbappe remains France's biggest talent and keeping him happy will result in better on pitch performances

Global fast food chain KFC has threatened France Football Federation (FFF) with legal action following the ongoing row over image rights and sponsorship with their star player Kylian Mbappe.

It comes days after Mbappe refused to do a promotional photoshoot intended to promote KFC.

KFC threaten legal action

According to Goal, KFC France's vice-president said that the federation has a contract with KFC and must promote the brand.

Lionel Messi vs Kylian Mbappe: How the two Paris Saint Germain stars compare at 23 years of age

Football

The French Football Federation needs money and KFC agrees to pay to have an image of what we are paying for. He is committed with the Federation to produce a collective image with each time at least four other players. We're going to stop paying and then that's it,"

Mbappe refused to take part in a promotional campaign with the national team earlier this week as he did not want to endorse some brands including fast food chains and betting companies that have deals with the federation.

However, the federation had previously clarified that it was seeking to make changes to the images rights that was causing a rift between Mbappe and the football body.

Beral added that FFF must honour the deal.

We are going to follow this very closely because there is no question of having signed a contract which is not respected.

This issue has disrupted France's preparation for the Nations League and the World Cup in Qatar which starts in November. According to Reuters, KFC France has distanced itself from Beral's comments.

Kylian Mbappe boldly declares that Lionel Messi's and Cristiano Ronaldo's time at the top is over

Football

The partnership between KFC and the French Football Federation (FFF) has always been a source of pride for the company. KFC France has every confidence in the FFF's ability to find satisfactory solutions for all of its partners and players, including Kylian Mbappe, whose supporters we are among the first in France.

Mbappe refused to take part in a promotional campaign

Sports Brief earlier reported on Kylian Mbappe's refusal to participate in the team's photoshoot due to a squabble over image rights with the federation.

Mbappe remains one of the biggest stars in world football and has been inflexible regarding image rights. France's intention to revise the agreement demonstrates the crucial influence Mbappe has on the team.