Eliud Kipchoge Partners With Nike: Inside Details of Deal and Price of Products

Eliud Kipchoge Partners With Nike: Inside Details of Deal and Price of Products

Martin Moses
updated at September 1, 2023 at 10:34 AM
  • Eliud Kipchoge has unveiled a capsule of running footwear and apparel in collaboration with Nike
  • The items that are now available reflect Kipchoge's career, 20 years after he won his first major championship
  • Kipchoge will be racing at the Berlin Marathon on September 24, looking to break his world record again

Eliud Kipchoge has partnered with giant footwear company Nike to release a series of shoes and other apparel.

Kipchoge, who is arguably the greatest marathoner the world has ever seen, is currently preparing for his sixth Berlin Marathon later this month.

Eliud Kipchoge, Nike, Berlin Marathon
Photos of Eliud Kipchoge's EK Umoja collection in collaboration with Nike. Credit, @GlobalSportsCom.
Source: Twitter

The course in the German capital has always been favourable to him. He has broken two world records, including the one he set last year with a time of 2:01.09.

But as he prepares to make amends for losing the Boston Marathon in April, the 38-year-old has ventured into fashion, collaborating with Nike to launch products based on his ideologies.

The brand will be identified as 'EK Umoja'. Umoja is a Kiswahili word that means 'unity'. The products have been launched exactly 20 years after Kipchoge won his first championships in the 5000m race at the 2003 World Championships in France.

Prices of Eliud Kipchoge's footwear

The full list of the shoe line, as captured on Nike's Website, includes the Nike Alphafly 2, which costs USD 275 (Ksh 40K); the Nike Vaporfly 3, USD 250 (Ksh 36.4K); the Nike Zoom Fly 5, USD 160 (Ksh 23K); the Pegasus 40 130 USD(Ksh 18.9K); and the Nike Victory track spike, USD 180 (Ksh 26K).

On the apparel end, the two giants have released the Nike Windrunner jacket (Ksh19K), the Nike Rise 365 (Ksh 5.7K), the Nike Stride 7-inch short (KSh 10.1K) and the Nike Dri-FIT (KSh5.7K).

The items are available for preorder on the website from August 31.

The shoes and apparel have various inscriptions, including the time of 12:52.79 that Kipchoe produced to win the 5,000m race in 2003, as well as his favourite mantra, 'No Human is Limited'.

"This represents the work done together as a running family and community," said the double marathon Olympic champion, as quoted by Nation Sports.

He has already declared his intentions of going for a third successive Olympic gold medal at next year's Paris Olympics.

Meet Eliud Kipchoge's coach

Sports Brief has previously reported that on a misty morning on October 12, 2019, in Vienna, Austria, Eliud Kipchoge became the first human being to run a sub-two-hour marathon. As he approached the finish line, his face lit up with a smile, knowing he had broken a barrier previously deemed unbreakable.

After crossing the finish line, hundreds of spectators cheered him on; he pumped his chest twice before warmly embracing his wife, Grace Sugut Kipchoge. Moments later, he briefly shared a hug with Patrick Sang, his coach for many years.

Before Vienna, world records, and Olympic medals, Sang saw Kipchoge go through ups and downs in his career, just like any athlete. The 59-year-old has done and seen it all in the world of athletics.

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Martin Moses
Martin Moses is a sports journalist with over five years of experience in media. He graduated from Multimedia University of Kenya (Bachelor of Journalism, 2017-2021)
Eliud KipchogeKenya